Hey Optimizer,

Breaking news: Your website's conversion potential is higher than a giraffe's neck.

Today's ConversionMail is your stepladder to reach those heights.

Our Only Promotion Of The Year

This Monday, we’ve launched the biggest sale in ConversionWise history.

Our Black Friday landing page sale!

I will get straight to the point: 50% off every type of landing page you can imagine

• advertorials

• product pages

• listicles,

• sales pages

• and more. 

And yes, you can stack up credits to use for the next 6 months.

This sale only happens once a year, so if you’ve been thinking about getting a page from us (or five), right now you can get them for the cheapest price possible.

P.S. We do this deal every year and the spots fill up FAST so if you are interested get booked in ASAP while we have availability

A Note From Oliver

Want to protect family time without feeling guilty?

Here’s how to say "NO" the right way:

Most of us struggle with boundaries, don’t we?

Work, meetings & endless requests creep into every corner of our lives...

Saying “yes” to everything often means saying “no” to family.

Here’s how to master the art of saying no...

And protect your family time:

1/ Set Non-Negotiables

Block out time for family and stick to it.

Example: Say no to calls or meetings during dinner or bedtime.

2/ Learn to Say No Gracefully

Decline politely but firmly.

Example: “I’m committed to family tonight - let’s revisit this tomorrow.”

3/ Delegate Tasks

Free up your time by letting others handle non-essential tasks.

Example: Outsource errands or hand over work that doesn’t need your attention.

4/ Unplug from Distractions

Physically remove interruptions.

Example: Leave your phone in another room during family time.

5/ Focus on Quality Time

Even short, focused moments can create meaningful memories.

Example: 30 minutes of full attention can be more impactful than hours of half-listening.

Saying no to the wrong things means saying yes to the right ones.

Which one do you need to start today?

CRO Insight

Mobile Homepage Layout Do's & Don'ts:

Here’s How 1 Simple Carousel Turned a “Fine” Menu Into a Revenue Machine

The $580K ecom carousel has entered the chat.

(All from adding a simple carousel.)

Here’s how 1 simple carousel turned a “fine” menu into a revenue machine:

Our client's mobile menu was... fine.

It did the job.

But "fine" is just another word for "opportunity."

We noticed something interesting in the data.

Some menu items were secret superstars, generating impressive Revenue Per Session (RPS).

But they were buried in the menu, like diamonds in the rough.

So we had an idea.

What if we brought these hidden gems into the spotlight?

Enter the 'Best Seller' carousel.

We designed three versions of the menu:

A) The original (our control)

B) A new layout with a 'Best Seller' carousel at the top

C) Same as B, but with a customer testimonial for extra social proof

It was time to let the data speak.

Our winning variant didn't just improve things - it skyrocketed revenue.

We're talking:

+$48,332 per month

+$579,984 per year (forecasted)

+$0.32 revenue per session

All from rearranging a menu and adding a simple carousel.

But here's the real magic: we didn't just move things around randomly.

We let user behavior guide us.

We observed what people were already drawn to and made it easier for them to find it.

It's like we built a shortcut to what customers wanted most.